Ignite Search Weekly Wrap – 28th November 2018
100% Curated SEO/Online Marketing Goodness
Helpful Strategies, Tips & Tricks:
A website has a lot of moving parts that affect one another and sometimes a tiny little change can cause a huge problem.
When your search rankings take a huge tumble, you need to adopt a proactive approach before your site gets lost organic search obscurity. And this “approach” involves fixing the seven cardinal SEO mistakes listed below:
Read the article to find out: The correlation between your snippets and your search ranking; Common mistakes marketers make creating metadata; Tips to follow when elaborating meta tags and How to analyze your existing metadata.
The importance of video marketing continues to grow and video SEO is an effective way to differentiate your brand and outrank your competitors.
There are three key things that Google seems to favor when it comes to local business rankings. Find out what they are to win the war on local SEO.
In this post, we are focused on understanding the lead flow and what each step means, so that, as a PPC manager, you can begin thinking about the larger conversion or lead and be able to talk and ask question surrounding how clients look at their leads to give them better insights.
Shopping, local searches and audience optimizations are three of the biggest considerations to keep in mind.
Human beings are visual creatures, and we tend to remember what we see more than what we read.
It’s the perfect time to start thinking ahead to adjust your plans for the next 12 months. Here are seven tips to get you thinking of what you need to improve in 2019.
Do you want more organic visibility in the Facebook news feed? Wondering what types of posts and content are working for others? In this article, you’ll find 13 ways to create Facebook posts that generate meaningful interactions and improve organic news feed visibility.
Looking to connect with an audience that has buying power? Wondering how to reach LinkedIn users with video? To explore how LinkedIn video marketing works, I interview Goldie Chan.
Want to create a stronger presence for your company on LinkedIn? Wondering how others are using company pages to support their business goals? In this article, you’ll discover how 10 prominent businesses are making the most of LinkedIn and 4 key components of an engaged LinkedIn company page.
Key Industry Updates:
iPhone users can now trigger “OK Google” by just asking Siri.
And it is back! Google may now show no search results for queries it’s confident it can answer on its own.
We’re waiting for official confirmation from Google but they may be rolling out a design update to their image search product.
Google has made a couple changes within Google Search Console. Here is your update.
Were you getting traffic in Google from video carousels or image carousels? There was a change that might impact you.
The fine would be just over $10,000, but Russian officials are seeking penalties of 1 percent of global revenue going forward.
They argue in an open letter to the European Commission that Google’s auction-based remedy to antitrust claims is fundamentally flawed.
There are a nice number of SEOs and webmasters in the forums claiming they saw huge changes in terms of their rankings in Google starting on November 22nd or so.
Google posted that they made a change to how the index coverage status report works around sites that have been migrated to the mobile-first indexing initiative.
Google has posted an important notice in Google Search Console, above the Search Analytics report that it will “soon be replaced” by the new Performance report within the new Google Search Console.
Google is also testing a format for the featured snippets that lets you see multiple images in the position zero slot with a carousel format.
Joy Hawkins noticed that Google recently updated the steps in Google My Business for service area businesses to sign up.
Its new Live Commentating feature lets a host moderate a Watch Party as videos play.
Read Our Blog Post on: Single Page Websites: The Pros and Cons