The One and Only Ignite Blog
Welcome to our resource hub! Here, we produce and collate content on trending topics from the digital marketing universe for your convenient consumption.
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Your Polished Brand Content Is Losing to a Shaky iPhone Video. Here Is Why.
There are people queuing outside Pop Mart stores in Sydney and Melbourne to buy a small, pointy-eared monster with serrated teeth. The Labubu is not conventionally beautiful. It is a little odd-looking but very irresistible. Over 100 million units sold globally in 2025. And if you look at why it is connecting with people the…
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Ignite Search gets featured on Internetretailing.com.au, discusses best practices to hire SEOs
Cheech Foo, our director, was featured in an article on InternetRetailing.com.au, on the recent release of the Google Video on how to approach the hiring of an SEO professional or agency. Just to recap, here are a few important tips from Maile to take away. Timeline:In most cases, SEO professionals need four months to a…
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The Analytics Elephant in the room: Do you actually own your Google Analytics account?
If you are creating a new website or maintaining an existing website that involves third party digital agencies, then this article is a must read. It is something that we believe has been left unspoken for a long time and would like to help business owners and client-side marketing stakeholders everywhere have a better understanding…
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Ignite Search Moves To Mount Pleasant!
We are pleased to announce that we have now moved to Mount Pleasant! We are now located at 12A/7 The Esplanade, Mount Pleasant WA 6153 What does this mean for our clients (current and future!) as well as our partners and suppliers? 1. Meeting Convenience It has never been easier to come and visit us…
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Google is experimenting with mobile-first search engine indexing
A few days ago, it was reported that Google is experimenting with the launch of a mobile index to drive search engine rankings on a mobile device, as opposed to currently using the desktop index to drive mobile search rankings. While it is not yet a permanent fixture in the algorithm, it gives us a…
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Introducing New Google Cache Checking Feature In Our Fenix SEO Chrome Extension!
We would like to introduce the latest features for our recently updated extension, Fenix SEO version 1.0.4! As seen in the image below, highlighted by a black border, you will now be able to check for Google Caches for a particular URL, as well as for bulk number of pages (up to 20 at one…
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Big Business Decisions in 2016: Example Scenarios and What Should Be Done From An SEO Perspective
Before we delve in, I would like to wish everyone a very Happy New Year for 2016! I trust you all had a great break. Every year, when Christmas and New Year approaches, it is usually a very festive time. It is also a period for reflection and contemplation for some potentially large decisions to…
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