By Kelvin Sim Introduction Website analytics tools such as Google Analytics (GA) are great at providing you with data can help improve your websites content, elevate user experiences and increase your conversions. As mentioned in a previous blog post – How To Use Google Tag Manager To Track Your Event Goals, setting up GA goals
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IGNITE SEARCH WEEKLY WRAP – 26th JUNE 2019 100% CURATED SEO/ONLINE MARKETING GOODNESS HELPFUL STRATEGIES, TIPS & TRICKS: SEO: The Easiest PR-Focused Link Building Tip in the Book – Whiteboard FridayHere is a PR-focused link building tip that makes it much easier to find people and publications that’ll cover and amplify you. SEO: How to Use
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By Kelvin Sim Introduction Goals and Event in Google Analytics (GA), both serves their own purpose in helping you analyse your websites audience and their behaviours. And, each have the potential to help your business grow in different ways. Let’s begin by looking at each one. GA Goals GA Goals, as previously mentioned in
Continue readingIGNITE SEARCH WEEKLY WRAP – 19th JUNE 2019 100% CURATED SEO/ONLINE MARKETING GOODNESS HELPFUL STRATEGIES, TIPS & TRICKS: SEO: Leaning into SEO as Google shifts from search engine to portalHow to prepare your company for Google’s new search customer journey.SEO: Why search needs to be combined with awareness for maximum impactIn this article, we discuss
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WordPress is now among the most popular and powerful CMS platforms in the world, due to its simple yet flexible nature. It’s also a great tool for anyone who is starting out with their first website or has minimal website development experience, as it is easily managed, SEO friendly and doesn’t require any knowledge of
Continue readingIGNITE SEARCH WEEKLY WRAP – 12th JUNE 2019 100% CURATED SEO/ONLINE MARKETING GOODNESS HELPFUL STRATEGIES, TIPS & TRICKS: SEO: How to make online reviews one of your most powerful SEO weaponsIn this article, we discuss the impact of online reviews will enhance your SEO efforts.SEO: How to Forecast SEO Potential With Google Data StudioHere
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By Kelvin Sim Introduction Conversions are a very important factor in any type of marketing strategy. As we have previously mentioned in our recent blog post – How To Conduct Effective Conversion Rate Optimisation To Grow Your Business, your conversion rate optimisation (CRO) activities should align with each stage of the marketing funnel. If one
Continue readingIGNITE SEARCH WEEKLY WRAP – 5th JUNE 2019 100% CURATED SEO/ONLINE MARKETING GOODNESS HELPFUL STRATEGIES, TIPS & TRICKS: SEO: Google algorithms are not Google penaltiesIn this article we discuss the difference between Google Algorithm Penalties and Google Penalties.SEO: How to master technical SEO: Six areas to attack nowIn this article, we share 6 areas
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When it comes to search engine optimisation, the importance of relevant keywords, site structure, appropriate tagging, backlinking and high quality content are just some of the major aspects. Chances are you’ve never really considered a lot about ‘Googlebot Optimisation’. Googlebot is Google’s official search bot (also known as a spider) that crawls the web and
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By Kelvin Sim What is Conversion Rate Optimisation? Conversion rate optimisation (CRO) is the systematic process of making improvements to your website with the objective of increasing your conversion goals. As we have mentioned in our recent blog post – Your Guide To Everything You Need To Know About Conversion Rates, conversion goals are the
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