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Realtime Conveyancer Case Study

About Realtime Conveyancer

Realtime Conveyancer is an Australian prop-tech platform offering an end-to-end digital transaction management system designed to streamline the property settlement process. 

Founded by industry expert Kylie Dillon, the cloud-based software automates repetitive tasks, reduces manual errors, and fosters a paperless office environment for conveyancers.

What was the challenge?

When Realtime Conveyancer approached us, they had no branding and marketing in place, being a completely new startup.

Ignite Search was engaged from the very beginning to develop an entire branding and marketing ecosystem for Realtime Conveyancer; what we affectionately call a Ground Zero client.

Our involvement was very extensive, and not only included developing the brand identity from scratch & rolling out the marketing strategies, it also involved the investor preparation, and helping to raise funds for the startup.

Client

Realtime Conveyancer

Website:

https://realtimeconveyancer.com.au

Location

Australia (National)

Services

  • Branding Development
  • Marketing Strategy Development
  • Investor Preparation
  • Web Design & Development
  • UI/UX
  • SEO
  • Content Marketing
  • Video Animation Development
  • Event Marketing
  • Graphic Design
  • Startup Advisory
Realtime Conveyancer Homepage
Pathway to Settlement Page

How Did We Solve It?

As they grew from the solo founder in Perth, to now a team of over 25, spanning across multiple states in Australia, we are with them every step of the way.

Transforming a startup from vision to results, from the ground up is intense and relentless. While we always had the big picture in mind, at every stage of the process, we had to constantly focus on what was necessary to get us to the next step.

Being mindful and strategic in our efforts allowed us to extract as much value from each scope investment, and increased the odds of success for Realtime Conveyancer to grow and achieve the intended objectives.

The following is a brief overview of what we implemented; in reality it was a lot more comprehensive.

1. Brand Identity and Strategy Development

Developing and implementing a comprehensive brand identity and strategic framework to help Realtime Conveyancer cut through market noise, strengthen brand recognition and maximise overall brand impact.

2. Marketing Strategy and Roadmap Implementation

Providing tailored marketing strategy expertise alongside a structured implementation roadmap to ensure every customer touchpoint is strategically considered, effectively tracked, and consistently measured for performance and impact.

3. Product Experience and Customer Advocacy

Creating a seamless and intuitive product experience designed to let the product sell itself, turning customers into loyal advocates through exceptional usability and engagement.

What Did We Achieve?

Our goal of transforming Realtime Conveyancer’s vision into results was achieved, having successfully raised funds, built market-dominant positions in multiple states, and having a high degree of brand awareness and visibility against key audiences.

As of now, Realtime Conveyancer is thriving and we are on track to kick even bigger goals. Our team of Igniters are proud to be part of such an innovative and exciting property tech startup in Australia.

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