Monthly Archives: December 2017

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The Weekly Wrap – 20th December 2017

Ignite Search Weekly Wrap – 20th December 2017 100% Curated SEO/Online Marketing Goodness Key Industry Updates:  SEO: Google Search Ranking Algorithm Update: The Maccabees Update There is currently both a lot of chatter in the SEO forums and many of the tools are lighting up around major changes in the Google search results. It is

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Competitor Research Tools: 5 Tools To Help You Analyse Your Competitors Keywords

By Airon Rodrigues Keep your friends close and your enemies closer is quite a common saying, and there’s a reason for that. For the purpose of this blog post, I’d like to reword that to keep your friend’s keywords close, and your competitor’s keywords closer. Whether or not there are ‘friends’ in the world of

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The Weekly Wrap – 13th December 2017

Ignite Search Weekly Wrap – 13th December 2017 100% Curated SEO/Online Marketing Goodness Key Industry Updates:  SEO: Google revamps its SEO Starter Guide Google announced that it has retired the old PDF version of the SEO Starter Guide originally released in 2008, over nine years ago, with a new web-based version of the guide. The last time Google

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Dear Google: Why Are You Taking So Long To Rank My Website?

By Airon Rodrigues So, you’ve done your keyword research, identified which keywords have the highest search volume, written and optimised your website accordingly with high-quality unique content, but your website is still nowhere to be seen. You may wonder why you are still sitting on page 5 when you think you have done everything correctly.

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The Weekly Wrap – 6th December 2017

Ignite Search Weekly Wrap – 6th December 2017 100% Curated SEO/Online Marketing Goodness Key Industry Updates:  SEO: Google officially increases length of snippets in search results Google has confirmed with Search Engine Land that it has made a change to the way it displays snippets in search results. A snippet is the description of a

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Why Infographics Are Effective & How To Optimise Them For SEO

By Airon Rodrigues Telling a story, especially in today’s age of marketing, is a great way to engage an audience. How are stories generally told? One can argue stories are told through the form of text, allowing the reader to familiarise themselves with the topic they are reading. But as great as lengthy content is,

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