Monthly Archives: August 2017

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The Weekly Wrap – 30th August 2017

Ignite Search Weekly Wrap – 30th August 2017 100% Curated SEO/Online Marketing Goodness. Key Industry Updates:  SEO: Yandex upgrades search algorithm to better understand user searches Yandex, Russia’s largest search engine, announced they have transitioned to an upgraded search platform named “Korolyov.” Named after a Russian satellite town northeast of Moscow that has long served as the center of

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Keyword Optimisation: Where To Place Keywords On A Webpage

By Airon Rodrigues One of the forefront activities within SEO is conducting keyword research. Identifying which keywords will work best for a product, service or business is extremely important. But how about the actual placement of the keywords on a page? Does it make a difference where the keywords have been placed? Absolutely. In this

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The Weekly Wrap – 23rd August 2017

Ignite Search Weekly Wrap – 23rd August 2017 100% Curated SEO/Online Marketing Goodness. Key Industry Updates:  SEO: Google Emails Warnings To Webmasters That Chrome Will Mark Http Pages With Forms As ‘Not Secure’ Last night, Google sent email notifications via Google Search Console to site owners that have forms on web pages over HTTP. These

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Image Optimisation: How To Optimise Images For SEO

By Airon Rodrigues How do we know if an image is properly optimized? One of the most important optimization methods for SEO, especially in 2017, is image optimization. Image optimization includes many factors such as file format, ALT text, file size, file name, and image sitemaps. These are all important factors that must be addressed

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The Weekly Wrap – 16th August 2017

Ignite Search Weekly Wrap – 16th August 2017 100% Curated SEO/Online Marketing Goodness. Key Industry Updates:  SEO: Google Adds AMP Testing Tool Box To Search Results Yesterday we reported that Google added a mobile page testing tool to search, right in the search results page. In April, Google added a submit URL box to the search results. Now

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How To Upload Videos to LinkedIn & Best Ways To Post It For Maximum Engagement

By Cheech Foo Spotted in the wild on Wednesday the 9th August 2017, LinkedIn has just launched this new video recording feature and we are super excited! We are fortunate to have Ben Eatwell, Head of Marketing AUNZ, LinkedIn Sales & Marketing Solutions on board to provide official updates around this new feature (you’ll see

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Email Marketing: Why It’s Important For A Business And How To Start Using It Today

By Airon Rodrigues One of the most important things for any business is communicating and connecting with their audience. The goal of connecting with an audience is to establish a solid relationship. An easy way to achieve this is through email marketing. In short, email marketing delivers the right message at the right time to

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The Weekly Wrap – 9th August 2017

Ignite Search Weekly Wrap – 9th August 2017 100% Curated SEO/Online Marketing Goodness. Key Industry Updates:  SEO: Google updates quality raters guidelines with details around non-English language web pages Google updated their search quality raters guidelines PDF document a few days ago. Jennifer Slegg first noticed and documented most of the changes between this updated version and the March version, which focused

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